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Functions of Digital Signage displays

August 10, 2022

With the increasing popularity of dynamic digital content, the business world is embracing interaction and large digital signs. Digital signs, sometimes also known as electronic signs, refer to display technologies such as LED walls (or video walls), projection and LCD display, which are used to vividly display web pages, videos, routes, restaurant menus, marketing information or digital images.

Digital signs play a role in different environments. RCSTARS introduces you to its usage scenarios.


Promotions

Digital signs display is a good place to display products, services, activities and sales promotion. Because the multimedia screen also uses videos and animations in addition to the rotating graphics, advertisers can combine digital signatures featuring static advertising, product demonstration or video recommendation. The retail environment is one of the most common places for digital signs.


Service product

Although paper menu or fixed displays are still common, companies can artistically list their service products on digital monitors. With the help of digital signs (and buffet dining machines), restaurants, salons, spa, car repair shops and fitness rooms can provide rotating content and information on the walls and windows.


Social news

The online world is brought into the office through social media integration digital signs. Synchronize the screen with your Facebook, Twitter, and Instagram, and plan the theme labels in artistic ways to push your brand to the real world. Fans have the opportunity to check their contributions in real time, and your content will become a popular source of information.


Company memo

You can share updates by digital screens installed in the employee area instead of sending emails or paper memo. It is not only fast and efficient, but also improves the morale of communication and workplace. Compared with a large number of text documents, people tend to pay more attention to the fascinating, visual content.


Calendar schedule

Hotels, shopping malls, universities, offices, theme parks and medical institutions can use digital content to create calendars, share activities or work schedules, and upcoming dating time. This allows visitors to understand daily activities, while saving your employees spent the time on answering questions.


Map

Many large organizations have static maps to guide people to reach their destinations. However, these maps do not provide the best flexibility. Digital road search maps are reliable, wide and reasonable. You can update your map in real time and use interactive tools that provide custom directions based on customer input.


Emergency information

If an emergency occurs, you need to quickly inform all your employees. However, if you do not have a reliable communication strategy, this may be very difficult. With the help of digital sign, you can create a comprehensive emergency communication plan and update information on various screens of the entire facility. Important security and emergency information can be simply and effectively distributed.


How to find a solution?

When you are ready to start, you will need to explore several areas to start your project:

Installation: Your installation partner will conduct on -site surveys and complete the final stage with you.

Hardware: This includes display, brackets, wiring and other support items.

Software: For your media player, content management system (CMS) and equipment management.

Network: How will your digital signs be connected to other systems, such as through Wi-Fi.

Digital content: This includes the content you will actually show on the screen.


RCStars is a professional outdoor digital display manufacturer. We provide you with customized services for software and hardware to make the sign stand outdoors. If you are looking for how to promote and sell products or brands, please contact us.